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PRODID:-//Session events Calendar//IBA//EN
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DTSTAMP:20260405T200104Z
DTSTART:20231102T133000Z
DTEND:20231102T144500Z
SUMMARY:Current trends and new distribution models in the fashion and lux
 ury industry
DESCRIPTION:The fashion and luxury industries are modifying their distrib
 ution strategies and models. New technologies have changed the way sales
  are conducted and we are now experiencing a post-Covid distribution era
 . New customer behaviors produce reactions in brands. The panel will rev
 iew direct distribution\, management of the digital channel as well as i
 ntegration of communication into distribution strategies. In-house couns
 els and practitioners are invited to share their views
LOCATION:Room 251\, Level 2
UID:f4d26287-908a-413a-a61f-4cd489681e55
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